Business Summary

Business Overview:
- Retail outlet for supplements operating for 3 years.
- The retail outlet is strategically positioned between all the plush gyms in Al Qouz.
- Catering to all the members of 10-15 gyms in the vicinity. Each of these gyms has an average member strength of 1,500 members approximately.
- The footfall has increased drastically since the time of inception as we hold more than 100 brands and are very competitive in our pricing.
- We have some excellent testimonials from our customers on google.
- We have an organic following of 12k followers on Instagram.
- Top international athletes and Bollywood actors make sure to visit the store occasionally. The last actor to visit our store was Sanjay Dutt himself.
- We have delivery across all the other emirates in the UAE with the service level agreements of delivery within 90mins to our customers in Dubai, Sharjah, and Abu Dhabi.
- Apart from retail we also hold distribution rights for two brands in the UAE. A supplements company from Cardiff, UK and USA.
- We have a good wholesale channel and we supply a lot of local stores and gyms.
- An export segment of our business has seen substantial growth over the years. We are currently exporting to countries like South Africa, Maldives, Pakistan, Iran, Oman, Qatar, Iraq, and Saudi Arabia.
- Business earns equally from exports and domestic sales.
- Business is very profitable and requires additional investment to scale up and become more successful.
- Already in the third year of its operations the business is achieving a turnover of AED 2 million which is definitely going to increase rapidly due to the goodwill the store holds in the UAE Market.
- Due to our network and goodwill in the market around 95% of suppliers are providing our goods on a consignment basis (sell and pay) as a result of which we are always maintaining a stock level of more than AED 600,000 without blocking funds for stocking inventory.
- It definitely becomes a hub for all professional athletes and fitness enthusiasts.
- Company has 2 permanent employees. Our retail store is located in the middle of all plush gyms in Dubai and we are known. We have a very good footfall at the store. Apart from that the employees have been in the industry for over 10 years so they have a big network overseas and in Dubai. This is a revenue of high turnover per employee.

Products & Services Overview
We deal in various products related to fitness & bodybuilding.
1. Proteins, pre-workout, mass gainers, weight loss products, and recovery supplements.
2. Health and wellness products.
3. Sports accessories.
5. Healthy snacks and ready-to-drink shakes and pre-workouts.
6. BMI & consultation for all clients.

The business operates across different channels:
A) Retail.
B) Export.
C) Wholesale.
D) E-commerce.
E) Other online platforms like Instashop.

Assets Overview
Physical assets include: Interior fitting & furnishing, computers, printers, in body 270, lights & sound system, accounting software, ACs, fridges, CCTV cameras, internet router, landline phone, e-commerce website, and all the inventory/ stock.

Intangible assets:
1. Exclusive consignment contracts with 95% of the suppliers in the UAE.
2. Distribution rights for the UAE & Middle East for CSN supplements and 10x Athletic USA.
3. Rich customer database that has been collated over the period of 3 years.
4. Export network.
5. Gyms network.
6. Overall the goodwill we have in the market is outstandingly extraordinary.

Facilities Overview
It is a 2,000 sq. ft with a mezzanine floor converted into a retail store for supplements in Al Qouz. The biggest store for supplements the UAE has ever seen. The rental agreement is valid until mid of the current year.

Capitalization Overview
- The business is generating enough money to pay all expenses and generate revenue.
- Two shareholders - daughter and father with 51% and 49% stake.
- Family-owned business.

Please contact us for more details.

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